Price your services · The Profit Calculator

Stop undercharging & start thriving.

Calculate your true hourly rate in just 10 minutes, because your freedom shouldn’t cost you financial stability.

Online calculator · Instant access · Yours for life

Woman at a white desk holding a sheet of paper and using a calculator beside a mint invoice folder

1 in 5

New businesses close in their first year

1 in 2

Still open after 5 years

15.3%

Self-employment tax, on top of income tax

Source: IRS

$85K

Median income

Full-time freelancers, 2024. Source: Upwork

With the Purposepreneur™ Profit Calculator, solopreneurs and freelancers can price their services, knowing exactly what they need to charge to cover expenses, taxes and save for the future.

Sound familiar?

  • You’re working 60-hour weeks but barely breaking even?
  • You have no idea if your business can actually replace your salary?
  • You’re afraid to take time off because it’ll “cost” you?
  • You can’t tell if you’re doing well or just busy?
  • You underpriced your services and now you’re stuck at unsustainable rates?
  • You’re scared to raise your rates because you don’t know what to charge?
  • You’ve raised your rates… but your profit hasn’t changed?
  • You feel guilty every time you quote your price?

Introducing the

Purposepreneur™ Profit Calculator

Your 10-minute path to financial clarity.

This step-by-step online calculator shows you how to price your services. It walks you through every expense, from rent and insurance to software subscriptions and sick days, then calculates your true break-even rate plus what you need to charge to actually save money.

Profit calculator · summary
Annual living expenses$46,800
Business costs$8,400
Taxes & sales fees$15,900
Billable hours per year1,200
Minimum hourly rate$59/hr
Thriving hourly rate$74/hr
Example numbers. Yours will be different, and that’s the point.

What you’ll calculate

What’s included in the Purposepreneur™ Profit Calculator?

Annual living expenses

Rent, utilities, meals, insurance, and all personal costs.

Sales fees & tax calculations

Credit card fees, plus federal & state taxes at this year’s rates.

Your minimum hourly rate

Exactly what you need to charge just to break even.

Day rate & weekly rate

Multiple pricing options for different project types.

Business costs

Office supplies, hardware, software, subscriptions, & professional development.

Working days analysis

Vacation, holidays, sick days, and actual billable hours.

Your thriving hourly rate

Includes annual savings goals for true financial freedom.

Your profit margin & safety net

This isn’t just about break-even math. It’s about sustainability and stability.

A calculator to price your services vs. guessing your rates

Before

  • Barely breaking even
  • Forgetting taxes and non-billable time
  • Scared to raise rates, undercharging
  • Burning out, no savings

After

  • Confident rates supported by real numbers
  • Account for all real-world costs
  • Charging what you should, and thriving
  • Building profit and financial security
Leeah Murray smiling in a white blouse against a pale grey background

Hi there, I’m Leeah.

I’ve spent 20+ years in marketing and brand strategy. After years of freelancing or working for myself, I learned the hard way what it takes to price yourself for actual sustainability, not just survival.

I created this calculator because I wish I’d had it when I started.

How the Profit Calculator works

01

Enter your expenses

Input your daily, monthly, and yearly costs across all categories.

02

Set your work schedule

Set your vacation days, working hours, and time off.

03

Get your rate

Instantly see your minimum hourly rate and your savings-adjusted rate.

This is perfect for…

  • Freelancers tired of guessing their rates
  • Solopreneurs who want to scale sustainably
  • Creatives who struggle with pricing
  • Consultants preparing to go independent
  • Anyone considering leaving their 9-to-5 for self-employment

Why entrepreneurs love it

  • Know your worthStop leaving money on the table.
  • Price with confidenceBacked by real numbers.
  • A holistic viewTaxes, fees, and savings included.
  • Quick decisionsUpdate your rates as your business grows.
  • Use it foreverYours for life, saved to your account.

Better together

Your rate, powering every tool

Your thriving rate and yearly sales goal flow straight into the Offer Ladder and the Revenue Roadmap, and your costs and taxes carry into the Pay Yourself Planner, so you only enter your numbers once. The Full Toolkit brings all six tools together for $147 ($212 if you bought them one by one), plus every new tool as it launches.

The Full Purposepreneur Toolkit: all six tools on one dashboard

Frequently asked questions

A freelance hourly rate calculator is an online tool that helps you figure out exactly what you need to charge as a freelancer, consultant, or solo business owner. Not just to pay your bills, but to thrive. It works by factoring in your real living expenses and all business costs (like software, taxes, and time off), then divides by your billable hours to give you a truly sustainable “break-even” and “thriving” rate.

If you’re tired of guessing or wondering if your rates will actually sustain your lifestyle, a profit calculator gives you clarity and confidence in your pricing, and helps you avoid all-too-common mistakes like undercharging and burnout.

Start from your floor, not from what everyone else charges. Add up what your life and your business cost in a year, including taxes and fees, then divide by the hours you can actually bill after time off. That’s your break-even rate. Your price sits above it, with room to save. The Profit Calculator does this math for you: enter your costs and your schedule, and it shows your break-even and thriving rates by the hour, day and week, so you can price your services from real numbers.

Simply open the Purposepreneur™ Profit Calculator in your toolkit and enter your daily, monthly, and annual expenses across all categories: rent, taxes, business tools, savings goals, even holidays and vacations. The calculator automatically adds everything up, factors in your target number of billable hours, and gives you both your minimum “break-even” hourly rate and your ideal “thriving” rate (which includes savings and future goals). You’ll see exactly what you should really charge per hour, per day, or per week. No advanced math required.

Great question! The most common mistake freelancers make is forgetting to account for:

  • Living expenses (rent, mortgage, insurance, food)
  • Utilities, phone, internet
  • Business costs (hardware, software subscriptions, professional development)
  • Annual taxes (self-employment, state, local, and federal)
  • Hidden costs (bank and credit card fees, website hosting, advertising)
  • Paid time off, vacations, holidays, sick days
  • Salary goals, long-term savings, and an emergency cushion

This calculator helps you remember them all, so the way you price your services reflects reality, not wishful thinking.

Rates can vary wildly depending on your niche, experience, and region, so there’s no single right number. What holds for almost everyone: once you add up every real cost, including taxes, time off, and the hours you can’t bill, your break-even rate is often higher than the generic “going rates” you see online.

With rising expenses and inflation, 2026 makes it more important than ever to use a tool that accounts for all your real costs, not just project-by-project estimates.

Your break-even rate is the absolute minimum you can charge and still pay all your bills (personal and business) without dipping into savings. A thriving rate goes further: it builds in savings, future investments, and lifestyle upgrades, helping you move from survival mode to true financial sustainability. The Purposepreneur™ Calculator shows you both, so you can plan confidently. No more guessing or stress-eating numbers.

Using a real profit calculator goes way beyond just “crunching numbers.” It puts you in the driver’s seat of your business, giving you real financial clarity instead of vague guesses. Here’s why it can be such a game-changer for freelancers and solo business owners:

  • All your real costs, in one place. Unlike generic calculators or back-of-the-napkin math, you can log every expense (rent, insurance, tools, taxes, time off, and even unpredictable costs) so nothing gets left out.
  • Total customization for your life. Tailor every line to your actual needs, and enter each cost however you think about it: per day, week, month, or year. Your hourly, daily, and weekly rates recalculate instantly.
  • Live, automatic updates. Made a new purchase? Planning a vacation? Change one number and every result updates in real time, so your rates always reflect your actual business reality.
  • Scenario planning. Thinking about going part-time, hiring help, or adding a new service? Change a few numbers and instantly see how your income or required rates shift.
  • See the big picture. Show my math walks you through every number. You’ll spot where money’s leaking, decide with data (not anxiety), and argue your worth with confidence when pitching clients.
  • Portable and shareable. Print it or save it as a PDF for a mentor or accountant, and open it on any device. It’s yours, with no subscription or recurring fees.

In short, a profit calculator built on your real numbers is the easiest, most transparent way to make sure your rates actually support your goals, so you’re never just hoping for the best but building a business (and life) that’s truly sustainable and scalable.

Most new solopreneurs overestimate their billable hours, thinking they’ll work 40 a week. In reality, admin, marketing, invoicing, networking, and learning all take hours you can’t bill. If they eat 15 hours of a 40-hour week, you’re left with 25 billable hours, or about 1,150 a year once you take 6 weeks off for holidays, sick days, and slow stretches. That’s why so many end up underpricing: they’re only charging “enough” if every hour is billable, which rarely happens in real life.

This calculator does the heavy lifting for you. You’ll be prompted to enter estimates for taxes (federal and state or provincial), account for unpaid weeks for vacation or illness, and add up all business costs, from software and subscriptions to equipment and even meal allowances. The result? You’ll finally know the real cost of running your business and how much to charge to stay profitable year-round.

Upwork’s 2025 Future Workforce Index found that full-time freelancers doing skilled work in the US earned a median income of $85,000 in 2024. If you bill around 1,150 hours a year, that works out to roughly $74 an hour. Standard “market rates” can be misleading, because someone else’s break-even might be another’s burnout. Using a calculator tailored to your expenses and goals always beats going by averages or what others charge.

Absolutely anyone, anywhere can use the Purposepreneur™ Calculator! While it comes with U.S. federal tax defaults, you can easily customize every field for your own currency, region, and local tax rates. Just plug in your numbers and the formulas do the rest, which makes it perfect for freelancers and consultants around the world.

Yes! In fact, new freelancers have the most to gain: using this tool right away helps you avoid costly mistakes, price confidently, and impress potential clients from day one. Seasoned pros use it as an annual checkup. Beginners use it as their compass.

The biggest reason? Most people forget to include hidden, annual, or “invisible” expenses, like time off, slow months, and business investments. Others are afraid to charge “too much” without a framework or proof. This calculator gives you the data, confidence, and language to price your services and raise your rates with less fear and more facts.

No special skills or software required! After purchase, you’ll log in and your calculator is ready in your toolkit, on your laptop or your phone. Every step explains itself, so you never feel lost, and your numbers save as you go. If you can fill out a form, you can use this calculator. Period.

Knowing your true rate is just the beginning. The next step is aligning your offers, messaging, and branding to confidently communicate your new value. Many freelancers who use this calculator go on to streamline their packages, clarify their pitch, and invest in a brand or website that matches their worth. When you’re ready, the other Purposepreneur™ Toolkit tools pick up right where this one leaves off, like mapping your offers and planning your marketing year.

By showing you the real numbers behind your business, you avoid the most common pitfalls: constant hustle, surprise tax bills, and “busy but broke” syndrome. Setting an evidence-based rate means you can say yes to the right clients (and no to underpaid work) with less emotional stress, leading to more stability, satisfaction, and even free time.

Right after checkout, log in and your tool is waiting in your Purposepreneur™ Toolkit. It works on your laptop or your phone, and everything you enter saves as you go.

Because you get the full tool the moment you check out, all sales are final. Not sure yet? Try the free tools first, like Business Pulse and Runway to Leap, to see how the toolkit works. And if you ever get stuck, reply to your order confirmation email for priority support.

Ready to price like a pro?

Stop working for pennies. Start thriving as a solopreneur. Get instant access to your calculator now and price your services with confidence.

One payment, yours for life

Instant access · Works on any device · Saves as you go

For planning and education only. The Purposepreneur™ tools aren’t financial, tax or legal advice. Please check with your accountant or a financial advisor before making money decisions.

Accessibility & affordability commitment

I believe that knowledge and resources should be accessible to all, irrespective of one’s financial situation. My heartfelt promise is to make my services available to those in need, offering a flexible and compassionate approach to pricing through sliding scales and, when necessary, providing them for free.

I understand that times can be challenging, and your well-being is of paramount importance to me. If you find yourself facing financial constraints, I encourage you to reach out. Your inquiry will be handled with the utmost discretion, and your personal information will be kept confidential.

Please know that I have options in place to ensure that you’re not left behind. Let’s work together to find a solution.