The blog for women entrepreneurs
Wisdom and insights to empower modern women building a business, and a life, on their own terms.
Honest, practical blog posts for women entrepreneurs on money, pricing, mindset and growth.
Explore by topic
Latest post
It’s almost January and the new planner is still in its plastic. Here’s a gentle way to set next year’s numbers in three short sittings.
All posts
You use AI in your work and you’re not sure whether to say so. Here’s why going first builds trust, plus a one-page policy that makes it easy.
A small, loyal audience can out-earn a big one. Here’s how to price your first offer from your real costs and time, and how to say yes to brand deals without needing them.
You know every piece of your business by heart. That might be exactly why you can’t see the next step. Here’s how to get a little altitude.
If you wince a little every time someone asks for your website, this one’s for you. Here’s what an old site is quietly costing you, line by line.
The resignation email is sitting in your drafts, and the only thing standing between you and send is a number. Let’s find the real one.
AI made your first draft faster. That doesn’t mean your price should shrink. Here’s what clients are really paying for, and what to say when they ask.
Your followers live on rented land. Here’s the simple, step-by-step way to invite them onto an email list you own, without turning into a pushy pop-up.
You have offers. They just don’t talk to each other. Here’s how an offer ladder turns a pile of separate things into one clear path for the people you serve.
Everyone keeps asking when you’ll hire and scale, and you secretly love it the way it is. Here’s the math that proves small on purpose can be a very good business.
Know your numbers
So many of these posts come back to one question: what should you charge? The Purposepreneur™ Profit Calculator answers it in about 10 minutes.