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About

The story, the work & what shapes it

Where I’ve been, what I’m building, and what I’m reading along the way.

Portfolio

Selected brand, web and creative direction work.

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Projects

What I’m building right now, from apps to community.

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Reading list

The books shaping how I think about business, creativity and life.

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Sacred Rebellion

My manifesto for building a business and a life on your own terms.

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Events

Workshops, meetups, retreats and speaking. Come learn with me.

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Kind words

What clients say about working together.

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Purposepreneur™ Toolkit

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Meet Leeah

Hi, I’m Leeah.

Creative director, coach and consultant, with 20+ years across digital, strategy, brand and technology.

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Learn it yourself, build it together, or hand it off entirely.

Consulting

Strategic expertise for businesses that need a clear way forward.

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Coaching

A thinking partner for clearer thinking and better decisions.

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AI & apps

Build it with me, or have it built for you, from first idea through launch.

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Resources

Free tools and quizzes to help you grow on purpose.

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Community

A free space for modern women sharing their unique voice.

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Courses

Self-paced courses, so you can learn it yourself at your own pace.

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Products

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Tools to help you build with confidence

Online tools that share your numbers, so each one picks up where the last left off.

Profit Calculator

Find your true hourly rate in 10 minutes, then price with confidence.

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Offer Ladder

Map everything you sell from free to premium, and price every rung.

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Revenue Roadmap

Turn your yearly goal into monthly sales, leads and a marketing plan.

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Pay Yourself Planner

A steady paycheck from uneven months, with your taxes set aside.

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Brand North Star

A one-page brand brief in your own words, ready to hand off.

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Launch Countdown

Every launch task, email and post, dated and in your calendar.

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Freebies, resources & more.

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The Full Toolkit brings every paid tool together for $147, plus every new tool as it launches.

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Blog

The blog

Wisdom & insights for building on your own terms

Honest, practical writing on money, pricing, mindset and growth.

Money

Pricing, profit and paying yourself, without the guilt.

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Business strategy

Clear plans and smart decisions for solo businesses.

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Growth

Grow steadily, even through the slow seasons.

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Mindset

The inner work behind the outer results.

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Starting online

Build a strong foundation to grow your business online.

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Marketing

Get found, get known and get chosen.

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Every post, newest first.

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Latest post

Q4 Planning for Solopreneurs: Setting Next Year’s Numbers Without the Overwhelm

It’s almost January and the new planner is still in its plastic. Here’s a gentle way to set next year’s numbers in three short sittings.

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Follow along on Instagram

👉 www.brandtab.co 👻🎃🦇🕸️🕷️🧛‍♀️🧙‍♀️🪄

👉 www.brandtab.co 👻🎃🦇🕸️🕷️🧛‍♀️🧙‍♀️🪄

Don’t you just fucking hate it when weird little c $Don’t you just fucking hate it when weird little coincidences keep escalating until suddenly you realize… oh. These things might all be connected. No? Oh, sorry. Welcome to my hell. 👋😂 For about 10 years, I’ve had a very specific set of recurring images, symbols, and intuitive “knowings” that often make no sense until years later, when I stumble across the actual thing and go: WAIT. THAT’S REAL?! One of those was a fractal I didn’t know had a name. Years later, I discovered the Mandelbrot set and immediately recognized it. For the record, I fucking hate math. 😂 That sent me down a path of exploring whether what I had been experiencing connected to recursion, consciousness, dimensions, and how something nonphysical or potential becomes physical in this dimension. Then I learned about the Mandelbulb, a 3D fractal analogue inspired by the Mandelbrot, and went: OH FOR FUCK’S SAKE. 🤯 Because it showed me that this kind of recursive structure could actually be expressed in 3D, which was exactly the territory I’d been exploring. The theory I keep circling is basically: Reality recursively incarnates possibility into form, and each expression expands what reality can become next. So apparently I’m developing a cosmological theory based on a decade of unexplained patterns and a branch of mathematics I actively despise. Very cool. Very normal. Love this for me. 😂 Anyone else pondering such theories?! Cuz I’d love to exchange notes, lol. Anyway, keep creating, & especially create what doesn’t make sense, cuz I’m pretty sure it’s the whole point of existence… ✌️🥰🙃 The meaning will catch up to you later. Then you’ll create from what you learned, and the whole thing starts folding back into itself again. That’s the recursive bit, lmao. It literally never…. Ends…. ☠️🧬 Ahhhhh…$

Why are they SO STINKING CUTE?!? 🪄🧚‍♀️🍄‍🟫🍄🫠🥰 #mus

Why are they SO STINKING CUTE?!? 🪄🧚‍♀️🍄‍🟫🍄🫠🥰

#mushrooms #fungi #moss

As if the world wasn’t already burning down enough

As if the world wasn’t already burning down enough today, we also had to have the #PHP2Shell apocalypse. ☠️🔥

Because if Venus retrograde season wasn’t already kicking your ass and forcing you to reevaluate every relationship pattern you’ve developed since approximately birth, don’t worry! Mercury retrograde is lurking in its pre-shadow phase, ready to add a lil technological warfare to the character development. 💀🪐

But remember, guys, #astrology isn’t real. It’s all just a coincidence. 🙃✨

But money? THAT imaginary concept we’ve collectively decided is somehow less delusional to sell our souls to? Oh, that’s perfectly rational. 💸🤣 Why? Because extractive and oppressive mediocre men, that’s why. DUH. #bigbrain

ANYWAY, if anyone needs me, I’ll be dissociating into one of the approximately 47 apps I’m building simultaneously OR perpetually reliving 2003, dancing around my kitchen and belting Officially Missing You by Tamia at the absolute top of my lungs. 🤣💃

These are the coping mechanisms we’re working with now. ☠️ Here’s a meme dump for your troubles. 🥰💕😘

So, I haven’t formally announced this yet, but ima

So, I haven’t formally announced this yet, but imagine my surprise when I discovered that 15 people have already found & signed up for an app I built, completely organically. 👀😂

Meet Canopy CMD! 🌳💻

This whole thing started because I was frustrated w/ how macOS handles switching between windows. I wanted something more intuitive, especially when juggling multiple app windows, so I decided to build the thing I wished existed.

And whaddya know, it became a real, fully functional Mac app.

The name Canopy was inspired by a fascinating natural phenomenon called crown shyness, where the upper branches of neighboring trees leave beautiful little gaps between their canopies. Each tree has its own space, while together they form something bigger.

I loved that metaphor for an app designed to give every open window its own place, making it easier to navigate your digital world.

Canopy CMD lets you use Option + Tab to visually browse and switch between individual windows, with support for multiple Mac applications.Adobe Suite, Development Tools, Browser windows…. Pretty much everything that has more than one application window. It was also a game changer for my design process and working with Photoshop / Illustrator, let alone my typical work process across browsers, finder windows, etc.

It’s officially in free beta through December 31, & early adopters can grab special founding-member pricing.

I’ve been quietly building this alongside about a million other ideas, so discovering that actual strangers have already found it before I’ve done any real marketing is kind of blowing my mind. 😂🥹

Anyway, here’s my first little contribution to making the Mac experience better. 🌿

https://canopycmd.app

🔐 A quick note about security: Canopy CMD isn’t available through the Mac App Store because of the way it interacts with macOS window management. However, it is digitally signed with an Apple Developer ID and notarized by Apple, meaning it has gone through Apple’s automated security checks for software distributed outside the App Store.

You can download and install it directly from the website, and macOS can verify its developer sign

👁️👄👁️🥰🥰🥰 #pnw #pnwlife #fallvibes

👁️👄👁️🥰🥰🥰 #pnw #pnwlife #fallvibes

So I’ve known Mark has been working on a game… but

So I’ve known Mark has been working on a game… but I hadn’t fully understood what that meant. 😂

Over the last few weeks, I’ll look over and my very non-graphically inclined husband is in some Photoshop-adjacent app meticulously removing the background from an image of an ANT. 🐜💀A skeleton ant, an ant with a shield, etc.

For context, Mark LOVES bugs and reptiles. This man regularly feeds spiders he finds around the house and desperately wants an ant farm, which… absolutely not. 😂

ANYHOW.

Last night, out of nowhere, he’s like, “Come look, I want you to try my game.”

Y’ALL. WHAT THE ACTUAL FUCK.

This man has quietly built an ENTIRE PLAYABLE VIDEO GAME. With elaborate progression systems, battles, multiplayer features, and its own backend server?!?!

Meanwhile, he’s casually clicking around while I’m sitting there going, “MARK?!?! YOU MADE THIS?!?! WHAT?!?!” 😂

I don’t typically play these kinds of games, but I can absolutely recognize how impressive this is. I am genuinely BLOWN AWAY.

But what really makes my heart explode is that he’s deliberately building it without the predatory mechanics so common in gaming. No gacha, no micro transactions, no stamina timers, no pressure to log in at certain times. He wants people to enjoy his game because it’s genuinely FUN.

And it hit me how beautiful it is that we’re both discovering these incredible new creative possibilities, building things we’re passionate about, and putting our ethics and values at the core of what we create.🤩 🥰

Watching him explore this whole new side of himself, and getting to share in that excitement, makes me ridiculously happy. 🥹❤️

After all these years, this man can still absolutely blow my mind.

Anyway, my husband is apparently an indie game developer now. He won’t let me show more right now, but damn. And his game is about NECROMANTIC ANTS.

Because of course it is. 😂🐜💚 I’m so freaking proud of him. ❤️ AND LOOKIT HIS LOADING SCREEN!!! 👁️👄👁️🤯🤩🥰

My besties this week 🥰 Despite having an entire h

My besties this week 🥰 Despite having an entire house to roam, everyone has decided that the best sleeping arrangement is one giant pile of animals with me somewhere underneath.

The bed is tiny & personal space is nonexistent BUT the snuggles are absolutely the best 🥰🥰 I guess also that I am a furnace probably doesn’t help my cause.

10/10. Would willingly be held hostage again. 🥰😂❤️ and I will be… again, later this month, lol.

#petsitting #cuddlepile

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hello@merakiand.co

Weaver of soul, strategy & sacred rebellion.

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