The Purposepreneur™ Launch Countdown

Launch with a plan, day by day.

Pick what you’re launching and when. Get a dated countdown of tasks, emails and posts, and a checklist that keeps you moving.

Online tool · Instant access · Yours for life

Launch Countdown from the Purposepreneur Toolkit, shown on a laptop and a phone

5

Launch styles

From an email launch to a 5-day challenge

6

Weeks of countdown

Counting back from the day your cart opens

1

Click to your calendar

Every task, email and post, dated

$27

One-time payment

Lifetime access, saved to your account

The Purposepreneur™ Launch Countdown turns your launch date into a plan you can follow, one day at a time.

Sound familiar?

  • You keep putting off your launch because it feels like too much?
  • Every launch task lives in your head, or on a dozen sticky notes?
  • You remember the sales emails the night before the cart opens?
  • You don’t know when to start warming up your audience?
  • Launch week arrives and you’re still building the sales page?
  • You go quiet the moment the cart closes?
  • You’re not sure which kind of launch fits your offer?
  • Your last launch left you exhausted instead of excited?

Introducing the

Purposepreneur™ Launch Countdown

Your launch, dated and done.

Choose your offer and price, pick a launch style and set the day your cart opens. The Launch Countdown counts back six weeks and dates every task, email and social post, from your warm-up to a week of wrap-up. Tick things off as you go, and add the whole plan to your calendar in one click.

Launch Countdown results screen from the Purposepreneur Toolkit

What you’ll get

What’s included in the Purposepreneur™ Launch Countdown?

Five launch styles

Email launch, live workshop, 5-day challenge, flash sale, or open and close cart.

A dated task list

Every task from warm-up to wrap-up, with a real date beside it.

Your email schedule

Which emails to send, and when, for the whole launch.

Your social post schedule

When to post, so your audience is warm when the doors open.

A progress checklist

Tick tasks off as you go. Your progress saves automatically.

One-click calendar

Add the whole plan to your calendar in one click.

Your sales goal

Set a goal for the launch and keep it in view.

Offers ready to launch

Pick an offer straight from your Offer Ladder, or type in a new one.

A launch plan vs. winging it

Before

  • Launch tasks swirling in your head
  • Writing sales emails the night before
  • Going quiet when the cart closes
  • Exhausted by launch week

After

  • Every task dated and in your calendar
  • Emails planned before the doors open
  • A wrap-up week that welcomes new clients
  • Steady, calm and ready
Leeah Murray

Hi there, I’m Leeah.

I’ve spent 20+ years in marketing and brand strategy, and I’ve seen launches of every size. The calm ones always had one thing in common: a plan with dates on it. This countdown gives you that plan, so you can put your energy into showing up instead of remembering what’s next.

A launch doesn’t need to be a marathon. It just needs a map.

How it works

01

Choose your offer

Pick an offer and a price, straight from your Offer Ladder or typed in fresh.

02

Pick your style and date

Choose how you want to launch and the day your cart opens.

03

Follow your countdown

Get every task, email and post dated, then tick them off as you go.

This is perfect for…

  • Course creators launching for the first time
  • Coaches opening a group program
  • Service providers filling limited spots
  • Product makers planning a sale
  • Anyone who’s been “about to launch” for a while

Why entrepreneurs love it

  • ClarityKnow exactly what’s next.
  • CalmNo more midnight emails.
  • FlexibilityFive styles to fit your offer.
  • MomentumA checklist that keeps you moving.
  • Use it every launchYours for life, saved to your account.

Better together

Your launch, connected to your year

Pick an offer straight from your Offer Ladder, and launch months from your Revenue Roadmap show up in the Launch Countdown as one-click dates. The Full Toolkit brings all six tools together for $147 ($212 if you bought them one by one), plus every new tool as it launches.

The Full Purposepreneur Toolkit from the Purposepreneur Toolkit, shown on a laptop and a phone

Frequently asked questions

For most online launches, about six weeks gives you time to warm up your audience, get your emails ready and open the doors without a scramble. The Launch Countdown counts back from the day your cart opens, so every task lands on a real date.

An email launch is simple and low-tech. A live workshop lets people learn from you first. A 5-day challenge builds momentum with small wins. A flash sale works best for an offer people already know. An open and close cart gives people a clear window to decide, with a bonus for deciding early. You can switch styles anytime to compare.

No. Every style includes emails, so a list helps, but it doesn’t need to be big. Plenty of first launches go to a small, warm list. Set a sales goal that fits where you are, and let each launch grow the next.

Yes. One click adds every task, email and post to your calendar, so your launch shows up right where you already plan your week.

Just change the date. Every task, email and post moves with it.

Yes. Plan your next launch whenever you’re ready. It’s yours for life.

No. Type in any offer and date. If you have them, you can pick an offer from your Offer Ladder, and launch months from your Revenue Roadmap show up as one-click dates.

Right after checkout, log in and your tool is waiting in your Purposepreneur™ Toolkit. It works on your laptop or your phone, and everything you enter saves as you go.

No. It’s one payment and it’s yours for life, including updates. No monthly fees, ever.

Because you get the full tool the moment you check out, all sales are final. Not sure yet? Try the free tools first, like Business Pulse and Runway to Leap, to see how the toolkit works. And if you ever get stuck, reply to your order confirmation email for priority support.

Ready to launch with a plan?

Pick your date, follow your countdown and open your doors feeling ready. Get instant access now.

One payment, yours for life

Instant access · Works on any device · Saves as you go

For planning and education only. The Purposepreneur™ tools aren’t financial, tax or legal advice. Please check with your accountant or a financial advisor before making money decisions.

Accessibility & affordability commitment

I believe that knowledge and resources should be accessible to all, irrespective of one’s financial situation. My heartfelt promise is to make my services available to those in need, offering a flexible and compassionate approach to pricing through sliding scales and, when necessary, providing them for free.

I understand that times can be challenging, and your well-being is of paramount importance to me. If you find yourself facing financial constraints, I encourage you to reach out. Your inquiry will be handled with the utmost discretion, and your personal information will be kept confidential.

Please know that I have options in place to ensure that you’re not left behind. Let’s work together to find a solution.